What is Mass Media?

Generally refers to technology used to send a message to a large audience.

New media revolutionised mass media and has allowed people to send out information and receive information on a much later mulch more global scale and a lot quicker.

“the medium is the message” -Marshall McLuhan. This statement draws attention to the fact that our reading of a message is shaped by the means through which it’s communicated.

Leave a comment

Design a site like this with WordPress.com
Get started