Category Archives: Looking for Visual Communications

Persuasion: Convince, entice and direct the viewer for commercial, political or social ends. This advertising plays on our emotions and sense of self-identity. Persuasion can encourage people to live healthier lives, or try and change their attitudes for the better, but also can be used in forms of propaganda. Information: Delivering Information or content inContinue reading “Types:”

Generally refers to technology used to send a message to a large audience. New media revolutionised mass media and has allowed people to send out information and receive information on a much later mulch more global scale and a lot quicker. “the medium is the message” -Marshall McLuhan. This statement draws attention to the factContinue reading “What is Mass Media?”

“If graphic design is abut anything, it is about culture”-Malcolm Barnard (OCA, Downs, 2012, p35) “The concept of a culture of design…reinforces the point that design is an activity which is defined to some degree by social milieu in which it operates. Therefore we cannot conceive of any theory of design that is independent ofContinue reading “Contemporary Visual Culture”

Magazines, newspapers and other forms of publishing, photographers and illustrators visualise and document image-based content. https://billcharlesblog.wordpress.com/2012/05/09/alex-telfer-communication-arts-photography-annual-53/ In advertising, marketing and other forms of promotion, teams are made up of specialists who can generate ideas, visualise them and reflect on their appropriateness for the given context. Graphic designers, illustrators and photographers might work with architects, engineersContinue reading “What are the areas where Visual Communications is used?”